Postcards from the Baja California Border
Portraying Townscape and Place, 1900s–1950s
This form of place study calls attention to how we can see a past through a serial view of places, by the nature of repetition, and the photographing of the same place over and over again. Arreola draws our focus to townscapes, or built landscapes, of four border towns—Tijuana, Mexicali, Tecate, and Algodones—during the first half of the twentieth century. With an emphasis on the tourist’s view of these places, this book creates a vivid picture of what life was like for tourists and residents of these towns in the early and mid-twentieth century. Postcards from the Baja California Border is a rich and fascinating experience, one that takes you on a time-travel journey through border town histories and geographies while celebrating the visual intrigue of postcards.
“This book is a unique and masterful journey across the Baja border in time and space—through the lens of postcards. From the early 1900s through the 1950s, the reader is treated to a rich and detailed panorama of changing landscapes via a unique collection of postcards of Tijuana, Mexicali, and the smaller Baja border towns. Well written and meticulously researched, this is a tour de force of border scholarship and striking imagery that will appeal to academic as well as popular audiences.”—Lawrence A. Herzog, author of Global Suburbs: Urban Sprawl from the Rio Grande to Rio de Janeiro